Thanks for finding out more about us and your nudge money tree.

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​Why have we sent you a money tree?

We know you care about your people’s wellbeing. We’re all experiencing a financial pinch right now, so it’s never been more important for everyone to up skill in money management. When it comes to your people, they are all facing different financial challenges. The question is, how will you keep them financially safe, secure and well? nudge’s impartial, financial education is the answer.

Who is nudge?

Impartial, global, financial education platform, for all. 

Why financial education?​

Knowledge is power – and when it comes to our finances, a little extra TLC can go a long way. By making salaries go further, we can help make sure that time spent working is time well spent. You might have guessed - there’s a parallel here. Nurture your financial education, grow your money tree. 

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Want to learn more about how you can improve financial wellbeing, drive benefits uptake, and strengthen your employer brand?

Notifications or ‘nudges’: When there’s something that your employees need to know, or a financial action they ought to take, we’ll send them a personalized, timely nudge to their preferred channel, be it: SMS, email, WhatsApp or Workplace (from Meta) 

Financial education stories: Our library of dynamic financial education stories is designed to help your employees achieve what they want in life. Interactive, impartial financial education, money management tools and progress trackers mean they’ll never miss a step. 

A personalized financial feed: A personalized feed full of bite sized financial education posts and articles, curated to help your people achieve their goals based on their life circumstances, events and interests. In one click, save and review later - or share with friends and family so they can benefit too. 

Money management tools: Our interactive tools help your employees plan, prepare and organize their finances, from the expected to the unexpected. These tools (for budgeting, saving, debt and investing) include on-demand learning modules and actionable next steps to inform the best financial decision. 

Financial health checkup: Our financial health checkup helps your people to understand where they’re thriving and where there’s room for improvement. Your people will get an instant score with a plan of recommended financial education stories and articles to help them improve their financial health over time. 

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Global financial crisis means

More and more employees are turning to their employers for support.

nudge is the solution to guide global employee communities into stronger financial health. nudge  combines behavioral psychology, data and personalized education to empower people to develop their financial skills and knowledge to achieve financial resilience.  A global benefit without conflicting financial products, nudge is inclusive and trusted by millions worldwide. 

Why is nudge the preferred provider by 300+ global clients? 

nudge will improve financial wellbeing through impartial education by:

Recognizing financial health challenges: Have employees saved enough for their future? Do they truly understand the cost of borrowing? Unlock the needs of your people, and offer personalized financial education to guide them through any unexpected financial challenges. 

Realizing employee financial goals: Focus on the day-to-day and it’s easy to forget the future. Marriage, first homes, or sustainability, our data and insights can help you spot the common financial goals that matter to your people. This insight can inform your employee benefits offering. 

Supporting employee communities and groups: Managing money can feel isolating. With nudge, you can open this conversation for employees to connect. From women in money to early careers, we bring the right people to join the conversation through personalized education and masterclasses. 

Your team can initiate targeted benefit campaigns that are designed to promote:

Awareness: With more and more benefits for the many, and for the few, our nudges can communicate your full benefits package, or focus on a relevant benefit for a specific audience. 

Understanding: The world of money can be filled with jargon. We’re here to simplify and educate your people, no matter their background or financial literacy level. When they understand, they act.  

Instigate action: We’ve built the latest technology to ‘nudge’ the right person at the right time for all of the right reasons. With our data at your fingertips, you can increase engagement with your benefits offerings and wellbeing initiatives. When they act, they’re rewarded. 

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